Implementing AI and ML in E-commerce Platforms

Artificial intelligence (AI) and machine learning (ML) have become prominent tools that have marked their presence in every field. There’s no exception in the E-commerce industry. At present, e-commerce companies are taking advantage of AI development services and machine learning. Over the past few years, the sector has evolved rapidly. Nowadays, AI and ML technology is not a fictional thing. They’ve become a part of our daily life. In the past, various businesses used advanced technologies like AI and ML. It helped them enhance their customer support and facilitate their decision-making approach. At present, e-commerce platforms are also doing the same thing. Almost 90% of e-commerce companies reported that they’re using AI for one of the aspects associated with the customer journey. Now the question is ‘How can AI and ML make an impact on e-commerce platforms?’. Apart from that, what can E-commerce platforms achieve with the help of these tools? In this blog, you’ll ackn...